Overview

GoMarble AI is an AI-powered agent built for paid media teams. It helps advertisers diagnose performance drops, research competitor creatives, and generate high-converting ad strategies at scale. With 10,000+ users across 100+ countries and over $300M in monthly ad spend analyzed, GoMarble quickly established itself as a go-to tool in performance marketing.

GoMarble came to OMANE Media to build product awareness and credibility in a competitive niche. The goal was to reach marketers, media buyers, and AI-native creators on LinkedIn and drive authentic engagement with GoMarble's core features through creator-led content. OMANE activated a coordinated network of creators to amplify two major product launches and keep GoMarble top of mind throughout a sustained campaign period.

Strategy

OMANE Media developed a creator-driven amplification strategy focused on LinkedIn's performance marketing and AI-native communities. The approach centered on positioning GoMarble as a category-defining tool, not just another AI assistant.

• Creator Selection: Partnered with marketers, media buyers, and AI-focused creators whose audiences closely match GoMarble's ICP (media buyers, creative strategists, agency owners, CMOs)

• Content Angles: Consistently framed GoMarble as the tool that replaces manual ad research, competitive analysis, and performance diagnosis with intelligent AI automation

• Scale: Produced 200+ deliverables across the campaign, spanning creator posts, amplification content, and founder announcement support

• Product Launch Coordination: Timed creator content around key announcements from GoMarble's founder to maximize reach and create a concentrated moment of visibility

• Platform Focus: LinkedIn as the primary channel, targeting professional audiences in paid media and growth marketing

High-Performing Creator Posts

Eduardo Middleton

Topic: GoMarble's AI agent that searches Meta Ads Library with one prompt

Hook: "R.I.P Creative Strategists."

Link: View Post

Aryan Mahajan

Topic: GoMarble's AI agent replacing manual creative research

Hook: "R.I.P Media planners. This AI agent generated $2B+ with Ads and made creative research obsolete."

Link: View Post

Chris Lang

Topic: How GoMarble signals a shift in paid media workflows

Hook: "Nano Banana Pro & GoMarble AI signal a shift where teams that pair AI with real performance data move faster than those still relying on manual creative workflows."

Link: View Post

Andrew Bolis

Topic: GoMarble's 20+ specialized AI agents for marketing teams

Hook: "AI Agents can help generate revenue for you and your clients."

Key Angle: Broke down GoMarble's agents by role (media buyers, creative strategists, agencies, CMOs), making the product accessible across different buyer personas

Link: View Post

Lorenzo Pravata

Topic: Analyzing 500 long-running ads from top brands using GoMarble

Hook: "I fed 500 long-running ads from top brands into an AI. Not to copy them. To understand why they still work."

Link: View Post

Amplification Announcements (Founder Posts)

Aditya Sriram - GoMarble AI Public Launch

Hook: "Introducing GoMarble AI - The AI Agent for paid media teams that explains what changed, why, and what to do next."

Link: View Post

Aditya Sriram - Creative Research Launch

Hook: "Excited to introduce GoMarble Creative Research - it's like Perplexity for ad strategy."

Engagement: 650+ comments, 23 reposts

Link: View Post

Results

• 200+ deliverables produced across the full campaign lifecycle

• Multiple high-engagement creator posts from established voices in paid media and AI on LinkedIn

• Coordinated amplification around two major product launches: GoMarble AI public launch and the Creative Research feature

• Creator content consistently reached GoMarble's core ICP: media buyers, creative strategists, agency owners, and CMOs

• The Creative Research launch generated 650+ comments and 23 reposts on the founder's post alone, driven by creator amplification

• GoMarble was positioned as a category-defining tool throughout the campaign, not a commodity AI product